9 Best MailChimp Alternatives & Competitors of 2023: Features & Pricing

Are you in search of the top MailChimp alternatives & competitors?

If yes, we have an exclusive comparison of different MailChimp alternatives & competitors that provide awesome email marketing services.

MailChimp is a free and popular email marketing service with a huge number of users. But there are other email automation service providers that might fascinate you with their features.

To know more about top-quality email marketing providers, read this article and you will find a perfect choice for growing your business.


Why Choose MailChimp Alternatives & Competitors?

MailChimp might be famous for its forever free plan, but when it comes to marketing automation, at some extent, a few features are missing.

The pricing plans at MailChimp have also changed and some might not feel that to be user-friendly and as affordable as it was before.

When it comes to support, it has become unreliable as most of the time you are kept waiting. Sometimes the issues are passed on to another department and you don’t get quick solutions.

An all in one marketing tool should have good features, affordable pricing, and reliable support. But MailChimp lacks some of these characteristics that it should possess.

Look out for the ultimate MailChimp alternatives & competitors handpicked. Since there are hundreds of email marketing tools, we have shortlisted only the best ones.

Top Alternatives & Competitors to MailChimp

Omnisend is one of the top email marketing tools available online, especially for eCommerce businesses. Omnisend has stunning features to help you sell the most with email marketing.

Automation is also the best thing that Omnisend has to offer and you can use their quick-use templates for quick success with your eCommerce startup.

omnisend email marketing tool

However, Omnisend is not limited to email marketing. You can add SMS and push notifications directly to your automation workflows, meaning you can use more channels to reach your customers at the perfect time in their purchase journeys. Omnisend’s Standard plan starts at $16 per month and is based on your number of subscribers, and you can try out any paid plan.

Pricing plans are also very easy to understand.

  1. Free up to 15,000 emails/mo with only emails
  2. $16/mo for 15,000 emails/mo with SMS and Automation
  3. $99/mo for 15,000 emails/mo with SMS and Push Notifications

Constant Contact is the #1 smarter email marketing solution with easy to use features. You can become a master in creating email marketing campaigns.

With its drag and drop smart editor, you can easily customize your email campaigns and make it unique & appealing.


No more hard work of remembering to send regular emails. Constant Contact email automation helps you save time by sending emails automatically.

It helps you keep your audience engaged by sending them welcome emails and resending emails to those who haven’t opened them yet.

For eCommerce platforms, it offers segmented and automated emails to turn leads into recurring customers.

You can run social media ads and optimize them to get detailed insights into how they perform. 

With its real-time tracking tool, you can analyze email open rate, click rate, and interest. This would help you create a specific campaign according to your user’s interest.


  • Email: Rs. 1289/month
  • Email Plus: Rs. 2900/month

Our second choice for email creators in the list of MailChimp alternatives & competitors is ConvertKit. It helps you grow your connections by spending more time in creativity without worrying about email marketing. 


You can enjoy clutter-free writing experience which is a crucial part of any email template. Simply create beautiful emails with your brand voice, add images, videos, buttons, and styles to give it a stunning look.

With 98& delivery rate, your emails will land in your customers’ inbox instead of falling into the spam folder. 

The platform allows you to choose filters to send email broadcasts and schedule it to any date and time when you want it to be delivered automatically.

It allows you to grow your subscribers list by building landing pages and sign up forms on your website. It doesn’t take much time, nor does it require any coding skills. With few clicks, and your idea, you can create beautiful pages in minutes.

To understand your subscribers, you can add relevant tags based on their actions that help you later in sending targeted emails. 


  • Free: $0/month but limited to 1000 subscribers.
  • Creator: $29/month with more features
  • Creator Pro: $59/month with advanced options

Aweber simplifies email marketing for small businesses by making it fun loving to connect with the audiences worldwide.


No need to write a single line of code as you can design professional looking email templates, landing pages, and web push notifications automatically.

The whole platform is AI powered that creates branded emails in minutes so you can focus on your creativity.

The drag and drop email features make it easier and simpler to create customized emails in minutes. You can save your time by choosing a free template from the library of pre-built templates.

If you have a blog, you can send automated newsletters consisting of the latest articles to keep your customers updated.

By assigning triggers to your emails, they get delivered to the right person at the right time with high email open rate and deliverability.

Get reports with KPIs on the go with Aweber mobile app. Understand your email campaign performance with insights into the performance and optimize to test what works the best.


  • Free – $0 with up to 500 subscribers list
  • Pro – $16.15/mo with upto 500 subscribers but all the feature access.

GetResponse is an all-in-one marketing automation platform with the right set of email features needed for email marketing campaigns.

Get high deliverability, open rates, clicks, and sales with professional looking templates and automation features.


Create beautiful emails with preview designs on desktop and mobile devices, send pixel-perfect emails in a few clicks, and make it impactful.

Save your time in designing by choosing free email templates and customize to give your emails a brand new look. 

By segmenting emails, you can improve email deliverability and open rate by delivering emails at the right time. 

Give your customers a good shopping experience by making emails into money making machines. 

Collect valuable data from your emails such as open, bounce rates, user behaviour, and more. By A/B testing, you can see for yourself what works the best and what needs improvement.


  • Basic: $12.30/month (1000 subscribers)
  • Plus: $40.18/month (1000 subscribers)
  • Professional: $81.18/month (1000 subscribers)


Drip is a smart marketing tool that helps build your eCommerce brand and scale your business by acquiring customer loyalty.

Customers adhere to your brand when you send them welcome emails after successful sign ups. Drip helps you row your list with attractive sign up forms and lead generation ads increasing your sales volume up to 3x more.

It allows you to send emails with segmentation so you can understand your user’s interest. By sending targeted emails, your audience engagement ratio increases and is expected to grow your revenue 8 times more.

With automation you can turn one-time buyers into recurring customers by sending recommendations that drive 3x more sales.

For all your email strategies, you get in-depth reporting to compare your performance, find out the loop holes, and rectify errors.


  • Min. $19/month plan: 1-500 people
  • Max. $1599/month plan: 135,001-140,000 people


If you want to design beautiful emails with a user-friendly interface and promote your brand, then Sendinblue is the right destination.

Building email templates at Sendinblue is easier as you can either start from scratch with a drag & drop editor or choose a pre-made template.

With a pre-designed template, you can add styles and blocks to stand apart from your competitors and wow your audience.

You are allowed to send group emails by segmenting your recipients based on criteria like interest, gender, history, etc. Such targeted emails have a high conversion rate and have no limits.

Using the Sendinblue machine learning AI, you can send emails smartly at the right time. You can A/B test your emails and choose the one that converts more.


  • Free: Rs.0/month with 300 emails per day.
  • Lite: Rs. 1510/month with up to 10,000 emails
  • Premium: Rs. 3895.5/month with up to 20,000 emails
  • Enterprise: customized plan for advance needs.


SendPulse is an email marketing platform that allows anyone to send bulk emails for free. If you are looking for a simplistic email marketing tool, then SendPulse is our recommended choice. 

With an intuitive drag & drop builder, you can quickly get started. Simply drag & drop the elements to create a professional email template, and start sending the emails. No coding skills required.

Its automation 360 allows you to send emails intelligently based on events, or users’ behavior. By analyzing your subscribers with metrics like open rate, click rate, you can understand their behavior and work closely with them.

You can personalize your emails by smart form fill-in that allows you to replace text fields with your recipients information.

SendPulse allows you to create subscription forms by choosing corporate colors and style that generate more leads.

With in-depth statistics, you can monitor the performance of email campaigns and improve the areas that aren’t working well.


  • Free: up to 500 subscribers
  • Min. Subscription 500: $6.4/month with up to 500 subscribers
  • Max. Subscription 5000000: $5600/month with up to 5000000 subscribers


MailerLite is a fantastic tool to automate and manage email marketing the way you want it to be. It provides 24/7 support to master you in email marketing with advanced tools and features that grab visitors attention.

The average response time on live chat is 5 min with 97% satisfaction rate. 

Integrate MailerLite accounts with other web services like Shopify, WordPress, and more to enhance your workflows and strategies.

You won’t need to hire any developers to create email newsletters. Choose the best email newsletters and customize it with a drag & drop editor. 


  • Free: up to 1000 subscribers, 12000 emails/month
  • Min. 1000 subscribers – $10/month, unlimited emails/month
  • Max. 600000 subscribers– $1915/month, unlimited emails/month

Also Read: Cheapest email marketing software of 2021


The list of email automation tools mentioned in this article is undoubtedly the best alternatives to MailChimp.

Constant Contact is the perfect choice as MailChimp alternatives & competitors in all aspects. The price might be slightly higher than MailChimp, but its support and features are unmatched & unbelievable.

If you are looking for a forever free email marketing tool just like MailChimp, then you could choose Sendinblue. Similarly, Drip is another great MailChimp alternative for eCommerce platforms. 

Convertkit is the best choice for many bloggers as it offers better automation features, so if you are a blogger, you can go for it.

We hope you found this article to be useful. Email marketing is still the best marketing tool and will never fade away. So, if you want to grow your subscriber’s list, choose any of the MailChimp alternatives & competitors.

Vashishtha Kapoor

Myself Vashishtha Kapoor and I am a freelance technical writer & digital marketer for hire. I help clients grow their web visibility by writing in-detail content about digital marketing and WordPress. Connect with me on LinkedIn and discuss how to grow your business.